The identification and development of young Queensland talent to nurture aspiring AFL athletes and ensure the long-term success of the club, as well as providing a pathway to elite sports for Queenslanders.

The Hyundai Help for Kids Lions Academy is a development and coaching program designed for aspiring AFL players between the ages of 12 and 18 years – with a host of graduates having made their AFL debuts for the Club in recent seasons.

The Academy enables the Brisbane Lions to identify and nurture local talent within designated zoned areas throughout Queensland, constructing a pathway for young players to realise their potential in their chosen sport and perhaps become a senior player in the future.

The program involves four separate stages of involvement – from the Future Stars program at primary school level right up to Under 18 level where the most promising representatives could possibly play with the Brisbane Lions Reserves team in the NEAFL.

The Academy aims to attract promising athletes, allowing the Club to fast-track the development of young Queenslanders each year.

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