Sharks Have Heart 2023-26 Strategy!

In August 2022, we released our refreshed Sharks Have Heart strategy for 2023-2026. The strategy includes four evidence-based signature programs which will support a healthy, inclusive, connected community and a thriving sport sector. Our signature programs focus on target groups including Aboriginal and Torres Strait Islander people, people living with disability, young people, and our ageing population.

The strategy also includes Heartfelt Moments, these actions lift the spirits of those within our community who are facing adversity including those in hospitals and aged care.

Finally, our From the Heart giving activities within the strategy will see us partner with four charities each season. These charities will be able to utilise the partnership and our brand to support their own social impact programs and expand their reach. The more support we have from generous donors, the more our programs and our potential to reach those in the community who need us grows.