2017 Sports Fundraising Snapshot now available

2016/17 was another record breaking year financial year for sports fundraising - $44.75m was donated by generous sports loving Aussies!

In the third edition of our annual Sports Fundraising Snapshot, we’re bringing you the who, what, when, and where of sports fundraising, all jam packed into one exciting snapshot!

With record growth in the number of fundraising projects, $$ fundraised and donations received, there’s plenty of interesting data in this year’s Sports Fundraising Snapshot.

If you want to know which professions, sex and age groups donate the most, which sports they donate to, and the influence technology plays in donations or the average $$ raised by Grassroots clubs, State and National sporting organisations and Professional clubs and Peak bodies, we’ve got the answers in our Snapshot.

You will also find all the stats and ins and outs of our recently expanded Athlete Fundraising program.

See our previous Snapshots below.

Download your copy now

Get the Whole Picture- Understand Why

Our recent report is the first of a series that can help you understand more about donor motivations, needs and expectations related to sports giving and ideas about unlocking the growth potential for fundraising. It even includes a helpful diagram about the donor giving journey so you can understand more about where you can create a better journey for your donors.

Keep reading

2016 Sports Fundraising Snapshot

Our second instalment of the Sports Fundraising Snapshot analysed a 31% growth in donations from $24m to $32m. This Snapshot also provided the first opportunity to track trends and make comparisons over two years of sports giving.


2015 Sports Fundraising Snapshot

Our first installation of the Sports Fundraising Snapshop was published in 2015, and became the first research piece of it’s kind.

In the 2014/15 financial year analysed how donations to sport increased from $17m to over $24m.


Sports community partners

  • Keith Prowse Travel
  • Clearinghouse for Sport
  • SportsTG
  • Good 2 give
  • AIS
  • Australian Sports Commission
  • Play by the Rules
  • Spartan Sports

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