State of Sports Fundraising Report
FY25 Highlights
$118.8M total funds raised
The most funds raised in ASF history.
+20% growth in giving to sport
An extra $20M in donations compared to FY24.
$40.3M raised for community sport
Driven by more than 30,000 donations to clubs, organisations and athletes.
21% growth in effective fundraising campaigns
A record number of fundraisers supporting Australian sport.
Fundraiser spotlight
🥊Caitlin Parker
Dual Olympian and ASF ambassador Caitlin Parker made history in 2024 as the first Australian woman to win an Olympic boxing medal.
Through fundraising with ASF, Caitlin has raised almost $20,000 to support her training, travel, and competition costs – fuelling her journey to future success.
Her story is just one of many inspiring journeys you’ll discover inside the report.
Fundraising across Australia
From grassroots clubs to elite organisations, every state played its part in strengthening Australian sport in FY25. NSW led the way with a surge in Football (Soccer), Golf and Rugby campaigns, while VIC followed closely behind, driven by grassroots and elite AFL clubs.
Key statistics: Fundraising by state in FY25
Fundraising by sport
The top sports raising funds with ASF in FY25 include both traditional powerhouses and some surprise performers. While major codes continued to deliver strong results, smaller and emerging sports also made their mark. See the full report for the complete top 20 list.
Key statistics: Fundraising by sport in FY25 (top 10)
Sport type |
No. of campaigns raising funds |
$ value of donations in FY25 |
$ value increase/decrease of donations from FY24 |
Australian Football | 310 | $40.5M | $11.0M |
Football (Soccer) | 207 | $20.3M | $11.1M |
Golf | 163 | $10.6M | $1.0M |
Multi-sport | 221 | $8.5M | -$3.1M |
Rugby Union | 383 | $5.4M | $1.8M |
Rugby League | 72 | $4.7M | $500.0K |
Rowing | 225 | $4.4M | -$6.0M |
Surfing | 38 | $4.3M | $2.9M |
Cricket | 169 | $4.0M | $900.0K |
Sailing | 202 | $1.9M | -$700.0K |
Get the Full Report
The full State of Sports Fundraising FY25 report dives deeper into the fundraising data, trends, and performance across Australian sport.
Inside, you’ll find:
- The Drivers of Growth – what fuelled record fundraising in FY25.
- Fundraiser Spotlights – stories from the year's most inspiring athletes and clubs
- Community Impact – how fundraising eases costs and strengthens clubs.
- The Bigger Picture – why sport’s financial needs are rising and how philanthropy can help.
From grassroots clubs building facilities to athletes chasing Olympic dreams, philanthropy is shaping the future of Australian sport.
Download the FY25 Report (PDF)Or, subscribe now to be the first to hear about new reports, success stories, and practical fundraising tips.